Psycho-Cybernetics (1960), Dr. Maxwell Maltz provides a blueprint for using the mind's automatic "guidance system" to reprogram one's self-image and achieve success
: You can find detailed breakdowns of the key ideas on Blinkist or Shortform .
: If you feed your mind images of failure and "I can't," the helmsman steers toward those rocks. If you feed it a clear, vivid image of a confident, successful self, the mechanism adjusts your actions to reach that destination. The Man with the Invisible Scar
: You can never outperform your self-image. If you see yourself as a "failure," your subconscious will work to make that a reality.