| Aspect | Kerala UP | Mainstream Mollywood | |--------|-----------|----------------------| | Budget | Very low (< ₹5 lakh per title) | High (₹5–50 crore) | | Runtime | 20–50 minutes | 120–180 minutes | | Theme focus | Erotic, taboo, suspense | Family drama, action, comedy | | Censorship | No CBFC certificate (direct-to-OTT) | CBFC-certified (UA or A) | | Audience reach | Niche adult audience | Mass family & youth |