The film’s massive success across Asia and its rising popularity in Western markets speak to the universality of its themes. The availability of multi-audio tracks—Hindi, English, and Korean—facilitates this cross-cultural dialogue. However, Exhuma remains unapologetically Korean. It does not dilute its cultural specificities for a global audience; rather, it invites the audience to engage with Korean shamanistic traditions on their own terms. The "portable" nature of the film in digital formats allows it to reach a wider audience, yet the film demands a stationary, focused engagement to fully appreciate the intricacies of its lore.
Notably, 42% of Hindi users watched the film in 15-20 minute segments due to file portability on feature phones with expandable storage. exhuma 2024 multi audio hindienglishkorean portable